Working with Heather is always profitable to us as a team– she is a rare resource because she provides insight not just data; she recommends commercially real strategies not just tactics.

Jo Nola, Marketing Manager, Kwik-Fit

Heather provided incisive guidance on both the strategy and implementation of our CRM programme. Heather’s advice is clear, insightful and intelligent.

Patrick Venning, former Global Marketing Director, Drambuie

Heather McKinlay has played a pivotal role over the past decade in building Scottish Friendly’s direct marketing operation through measurable and sustainable, strategic and creative planning and advice.

Calum Bennie, Marketing Manager, Scottish Friendly Assurance

Heather is a great strategic thinker and has made a huge contribution to the success of VisitScotland’s direct marketing programme.

Alistair Gronbach, Head of Marketing - UK and Ireland, VisitScotland